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Showing posts tagged with: email design

Email Design & Coding – The Ultimate Resource List For Remarkable Email Creative

by Karen Talavera

10 27, 2017 | Posted in Creative, Email Marketing, Graphic Design, Resources for Getting It Done | 1 comments

 

Email Design & Coding Ultimate Resource List

rawpixel / Pixabay

If you're involved in email marketing creative, you'll love this! Sure there's a ton of detailed information about design and coding hacks, tips, tactics and tools online; you could be reading for days. What you need is a master list of all the best places to go for that advice, plus the tech and software that make features like video in email, dynamic content, countdown timers, side scrolling and more easily possible. So we were inspired to produce this list of favorites. Bookmark it and explore to your heart's content. And here's to continually raising the bar on really good email!  

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Three Tried and True Email Creative Tactics for Instant Visibility in a Crowded Inbox

by Karen Talavera

09 14, 2011 | Posted in Creative, Email Marketing, Messaging Strategy | 2 comments

Does your email creative stand out like this?

photo credit: shahsjunkie

With email inboxes more crowded than ever before, simply arriving successfully is half the battle.  Assuming you routinely have good deliverability, the second half of that battle is standing out in a crowd. The majority of email users (more than 70% by some estimates) view the lineup of email messages in their inboxes via preview panes, so only a snapshot of each message is visible either to the right or on the lower half of their screens.  Mobile environments can be even worse, eliminating preview-ability altogether.  

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