• (561) 738-5138
  • info@synchronicitymarketing.com
Showing posts tagged with: email for sales

Email Marketing Sales Tips (my latest podcast interview)

by Karen Talavera

10 02, 2017 | Posted in Email Marketing, Marketing Automation, Marketing Vision, Messaging Strategy, Strategy | 0 comments

Karen Talavera Podcast - Email Sales Tips I was recently interviewed by Doug Morneau for his Real Marketing Real Fast Podcast and invite you to give it a listen.  Here are some of the highlights we hit upon:

  • Email is going through a massive renaissance
  • Let behavior drive what you send. Track subscriber engagement with and response to your email, then follow up with messaging relevant to their content, offer and/or product interests
  • Think in terms of normal human dialog vs. "blasting": talk to your subscribers, not at them!
  • Have realistic expectations of what email can do. Use it to nurture and build relationships over time vs. expecting single messages to accomplish conversion in one fell swoop
  • Understand your customer's journey and align email messaging to key points on it
Click to listen or read the transcript. Then tell me - where do you see email marketing going? What do you agree or disagree with? I'd love to see your thoughts in comments blow. Enjoy!

See more

Get Free Updates

Never miss a post! Join for the latest news on email marketing innovations, tips and exclusive event discounts delivered straight to your inbox.
signup
Email: Full Name:

Engage with Karen

Engage Karen by the hour or minute with Clarity. Clarity is a marketplace that connects entrepreneurs with top advisors & industry experts to get strategic advice, industry insight, marketing help or learn a specialized skill to help them grow their business.

Let’s Get Social

RSS
Facebook
Google+
Google+
http://synchronicitymarketing.com/tag/email-for-sales">
Pinterest
Pinterest
LinkedIn