We serve both B2C and B2B companies in a variety of industries such as retail, travel, financial services, healthcare and tech with a focus on businesses that are ecommerce-centric or rely on email as a channel for new leads, sales and growth.
Here’s just a small sample of the many clients we’ve engaged with and what some of them have to say:
“As a destination marketing organization, our primary goal is to generate meeting, group and leisure travel business for Arlington Virginia. Karen provided invaluable strategic guidance to help us conceptualize, structure and launch two client e-newsletters applying the latest in online marketing best practices.
One of the best aspects of Karen’s approach is her initial focus on “big picture” thinking. Long before we talked about anything tactical, she helped us set objectives in extensive detail. Whether applied to our customer data, newsletter content/design, or integration with other online/social media initiatives, Karen’s rich professional experience and insights helped us develop a customized program that will significantly increase client engagement, sales, and long-term loyalty.”
Director of Marketing, Bank of the West
“Karen is a thought leader in the digital marketing space. My first interaction with Karen was at a DMA email marketing course she instructed. I was so impressed with her deep digital marketing expertise and wonderful attitude I hired her for a email strategy assessment. Karen quickly understood my program’s challenges and provided prompt, insightful and creative recommendations. Her work far exceeded my expectations. I will hire Karen again and strongly recommend her to other digital marketers looking for true strategic expertise.”
Director of Marketing, Pacifica Hotels
“Karen is a knowledgeable direct marketing professional. She met with us to get an overview for what our objectives were and then very shortly thereafter put together a comprehensive email marketing plan of action for us.”
“We found Karen to be a great resource – she helped us review many aspects of our email marketing program and we’re implementing a number of changes as a result of her feedback. I strongly recommend her coaching services and hope we’ll work together again.”
Marketing Manager at ASHA and AASLD
“I knew nothing about email marketing… Karen’s class gave me a solid foundation to confidently map out my organizations’ first campaign to non-members. The campaign was hugely successful as a lead generator. I found I was able to push the envelope using what I learned from Karen. Her teaching style, positive energy, real world examples, and invaluable take home information made email marketing easy-to-grasp and fun. Additionally, Karen has really gone the extra mile and helped me with questions I’ve had after the class was over. I simply can’t recommend her enough!”
Chicago Convention & Tourism Bureau, Dynamic Graphics
“I’ve had the opportunity to work with Karen since we first shared office space during the launch of Yesmail.com and later when I hired her as a consultant for Dynamic Graphics (Jupiterimages) to leverage her expertise in data base and email marketing. She’s innovative, energetic and knows how to craft real-world solutions with an understanding of real-world resource issues. Her many abilities range from the creative to the operational – which is crucial for e-marketing success.”
