• (561) 738-5138
  • info@synchronicitymarketing.com

Work With Synchronicity

Hello, I’m Karen Talavera, founder of Synchronicity Marketing.  We serve marketing professionals and business owners ready to expand or improve their email marketing (and integrate related digital channels) for increased online visibility, greater customer engagement and sales growth.

If you’re ready for an email marketing mentor, you need someone who has done what you want to do for your business.  You want someone who has walked in the trenches.  Everything I teach and recommend comes from hands-on experience building my clients’ businesses and my own.

Karen Talavera 5

Philosophy and Core Values

Synchronicity Marketing’s philosophy is called Enlightened Emarketing because our approach results in marketing that is inspired and adaptive yet inclusive and comprehensive. We don’t just focus on a single channel to the exclusion of other efforts: we make sure everything your company is doing – in sales and marketing plus across all  channels – is working as a cohesive whole.

Clarity

Marketing should have clear intentions, goals and objectives.  When we work together that becomes the foundation of all we build.

Simplicity

There’s no point to expansion and growth if you can’t understand the process and maintain it yourself.  I believe the best things in life are the simplest, and the simplest things in life are the most extraordinary – why not your marketing too?

Congruency

Online marketing channels are expanding like never before, which makes congruency even more of a challenge and more important than ever because you have more data, tools, software, systems and strategies to connect, integrate and leverage.  Helping clients achieve as much alignment and optimization as possible with the big picture in mind is core to our mission.

Harmony

Exceptional marketing is about creating synchronicity: a whole greater than the sum of its parts that leverages cross-channel connections. The result? Programs empowered by marketing automation that magnetically attract qualified prospects,  nurture new customers, and both retain and delight existing customers.  That, in my opinion, is the way marketing should be. No manipulation, no false promises, just authentic resonance.

Ways We Can Work Together

Consulting & Strategy

The online marketing world is changing by the hour. One minute social media is all the rage, the next, it’s mobile.  Email is dead . . . then alive and well.  It can be confusing if not impossible to figure it out on your own. Our Strategic Consulting, Coaching & Advisory Programs steer you clear of pitfalls as you are guided through growth objectives and challenges with a combination of expert advice, analysis and education to create a successful email marketing roadmap and overall channel strategy.

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NASCAR Partner Marketing Group

Client

“Synchronicity Marketing provides a truly best-in-class email marketing coaching program. The personalized attention and insight we received from Karen was instrumental in elevating and growing our team’s knowledge and familiarity of best practices and current trends in the digital space. Her coaching also encouraged us to push ourselves to create better campaigns and ask better questions for our business. We are excited to continue to use what we learned from Karen in our programs and have already noticed success with our internal processes as well as improved metrics from our email marketing campaigns.”

Learn more about Strategic Consulting & Coaching

Training, Workshops & Speaking

Through both public and private seminars, workshops and trainings for associations, agencies and Fortune 500 companies Karen has taught thousands of marketers and business owners how to implement, improve and align their email and digital marketing and can do the same for your group through a private, customized in-house event or as a guest speaker.  As the genesis of the most popular email marketing certification and professional education programs available, Karen is the ideal speaker or instructor for your group whether from 1 to 1,000.

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Kevin McClendon

Director Database Marketing, National Golf Foundation

“Thanks for the outstanding 2-day Email Marketing Training & Performance Improvement Workshop. The curriculum and schedule of topics you prepared could not have been more perfectly suited for our business. Your program greatly enhanced NGF’s expertise in email marketing and we expect a larger and more engaged audience to result from your guidance. Karen, we won’t hesitate to recommend you to any business or organization looking to maximize their email and direct marketing efforts!”

Learn more about Training, Workshops & Speaking

Email Agency Services

If you’re looking for total email marketing program development or complete outsourced email agency services, we offer that too. Whether outsourcing short-term as your company staffs and builds-out the channel, or seeking more permanent agency-style support, we offer full program management, creative and implementation.

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Jason Simon

VP Epsilon

“I’ve had the opportunity to work with Karen on several occasions and truly respect her as a professional email marketer who puts the interests of her clients first. As an innovator, it’s been great to see how Karen is always seeking new solutions for her clients; that will allow them to achieve their program goal by trying new things and pushing the envelop. She’s smart an unafraid of the testing; which is a key ingredient in the email marketing space. She’s also thorough. I am very happy to be associated with Karen and Synchronicity and look forward to many more years of success working with such a pro!”

Learn more about Email Agency Services